NYSE · PG
Procter & Gamble Co
Smart money pulse
What insiders and funds are doing
- account_balance1,292 funds bought, 1,340 sold in the quarter ended Jun 30, 2026. 203 were new holders.
- info11 real insider sales in 12 months. $30.5M in total, not counting planned sales.
−100 means everyone selling, +100 everyone buying. This is data, not advice.
How the Pulse works
Pulse runs from −100 (everyone selling) to +100 (everyone buying). Half comes from insiders: real buyers vs. real sellers in the last 90 days (Form 4). Half comes from funds: funds that bought vs. funds that sold last quarter (13F). 13F is a snapshot of long positions on the last day of the quarter, filed up to 45 days later. It does not show short positions or trades since then.
Who owns it
4,025 funds report owning PG, up from 4,021
Last quarter
Who bought and who sold
Change in shares held, biggest holdings first. Bars stop at ±100%.
Insider trades · last 12 months
Real buys and sales
Last 6 months. A wider screen shows 12.
Showing 11 real trades. Hidden: 6 option exercises. Those happen on a schedule and say little about what an insider thinks. Bigger dot means a bigger trade.
Real trades, newest first
1 older real trade in the last 12 months not shown.
Showing every filing. Dashed circles are routine: grants, tax withholding, option exercises and planned sales.
Congress · last 12 months
Members of Congress who traded PG
21 older trades in the last 12 months not shown.
Amounts are the ranges members report, not exact amounts. Reports can come up to 45 days after the trade. From House and Senate STOCK Act reports. This is data, not advice.
Top holders
Biggest funds in PG
| Fund | Value | Change |
|---|---|---|
| BlackRock, Inc. | $27.9B | +2% |
| Vanguard Capital Management LLC | $22.3B | +1% |
| State Street Corp | $15B | +1% |
| Geode Capital Management, LLC | $9.74B | +3% |
| Vanguard Portfolio Management LLC | $9.3B | +1% |